Brief: To create a premium gym training apparel range, from concept to consumer launch.
We crafted a versatile collection of products designed to enhance every workouts while considering the impact to our planet. With a focus on sustainability, each piece was carefully crafted to blend environmental consciousness, functionality, and aesthetics.
Partnering with key ambassadors, ranging from Paralympians and Olympians to everyday sports enthusiasts; Each created their own workout guide, shared through social media to engage with our community and amplify the launch of the training collection. 
